Type & Color
Lesson 3: Emphasis
What’s in this lesson
- What is emphasis?
Emphasis as contrast, and contrast as overcoming change blindness.
- Type Size
Finding the threshold for contrast in various type sizes. Is a 10% difference enough, or does it need to be larger?.
- Type Alignment
Noticing the differences between various alignments for your type, and seeing what makes contrast.
- Type Choices
Creating pairs of fonts that look good together, while not clashing.
How to pick colors that are distinct enough to create contrast.
Case Study: Business Card
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